1. The entry rules of the mall
1. There is no abnormal situation in the industrial and commercial tax information of the registered enterprise.
2. The registered account needs to be registered and authenticated through the seller account of the mall, and an authenticated account must be associated. .
3. The seller should prepare a USDT wallet account.
4. It is best to do multinational certification before selling. The documents required for cross-border authentication include ID cards, recent personal photos, address proof information, etc. The address proof documents need to be consistent with the registered address.
5. Register an international mailbox to facilitate receiving emails from the official mall and overseas customers in the future.
6. Log in to the website of the mall and click Register.
7. After filling in the registration information - personal account, click "Continue" to enter the step of confirming the phone number.
8. After entering the "pin" sent by the mall to the mailbox, click "Continue" to complete the registration.
9. Modify and improve account information
Click "Account" - "Personal Account Information" to modify the personal account information.
Click "Account" - "Address Information" to modify your personal contact address
Points to note: When the seller selects the type of registered account, you can click "Open a business account" to register a company account. If the seller registers a company account, pay special attention to the industrial and commercial tax information of the registered company.
The above are the shop opening rules of the mall, I hope to help you.
Reproductions, imitations and unauthorized reproductions
The mall stipulates that the products containing the company name, brand, and trademark published on the mall must be manufactured by the affiliated company, and no private forgery, imitation, reproduction and unauthorized reproduction are allowed to be sold on the mall. The following items involve or may involve the intellectual property or other rights of others:
Reproductions, imitations, unauthorized reproductions; academic software, beta software and other related products; property items of celebrities, including photos, autographs, etc.; pirated records, film copy files, etc.; private video recordings; branded Packaging, accessories, certificates, etc.; pirated game software, chip boot disks, etc.
Rules for Describing Items When Listing an Item
When describing their products, the seller uses the same descriptions and pictures from other users of the platform, pictures from manufacturers or the Internet without authorization, or uses the names, charts, etc. belonging to the mall, unless the seller has the legal authorization to use the pictures or descriptions, Otherwise, the use of the above will be prohibited.
Sellers also cannot refuse to be responsible for their own products when publishing information, or include "disclaimers" in the published content, and cannot encourage others to infringe third-party intellectual property rights, trademarks and other rights and interests.
When publishing product information, sellers can use the pictures and text descriptions provided in the eBay product catalog, or directly take and upload product pictures and write their own product descriptions. This is a good way to ensure compliance with the rules of the mall.
After a seller is judged to be infringing by the mall, different levels of sellers have different opportunities to complain about infringement. The highest-level seller has 7 opportunities to complain about infringement. After the number is exceeded, the account will be restricted and cannot be published, and online products and product information cannot be modified.
The above are the rules of the mall's contraband and the rules for dealing with infringement
Low traffic reasons
1. System problems
First, communicate with your peers whether the system statistics are abnormal, which also happens frequently. In fact, most of the time, the sudden drop in traffic may not be your own problem, or a system problem. First, communicate with other peers, so as not to rush to adjust and modify, there is no problem.
2. Industry market
It should be ruled out whether an industry-wide slump would result in low traffic. Determine if this is the overall situation or if it is only your store that has this problem.
3. Product flow
When the above two reasons are excluded, first go to the background to analyze whether the traffic of the main push product has dropped or the traffic of all products in the whole store has dropped synchronously. If only the main push traffic has dropped significantly, but the other products have not changed significantly, the product will be specifically analyzed at this time.
4. Traffic channels are also an important part of influencing traffic
Sellers can check reviews or inventory for issues. If there are no problems, continue to analyze each traffic entry of the product to see which part is the problem.
5. Index Analysis
If it’s not a single traffic entry problem, but all entry points are declining, then sellers need to segment daily product data such as collection rate, bounce rate, conversion rate, etc. Look at the change curve to see where the problem is.
low traffic solution
1. Do a good job in store decoration
A good store style can help sellers establish the brand image of the store in the minds of customers. It is recommended that sellers start from the perspective of target customers. Considering the appearance and style of the store, sellers can also choose the color frame, store name, logo and layout of the store according to their own preferences.
2. Determine the store product category
Sellers can customize product types in the store to ensure consumers can easily find the products they want to buy and improve their browsing experience. For products that require customs clearance or offer big discounts, sellers can add specific categories to these products to increase product exposure. In order to give consumers more choices, sellers of these products need to adjust and update regularly.
The above are the reasons and solutions for the low traffic of the mall sellers to share with the sellers, I hope it will be helpful for the sellers to open their stores. Lianlian Cross-border Payment always pays attention to every little thing of sellers, and will also bring articles on related aspects in future articles to help sellers operate better.
What is cross-border e-commerce?
1 The traditional model of the mall and Shopee is different
2 Shopee's online stores all need to find their own sources and deliver their own goods, which is very hard and requires a lot of money to maintain.
3. Cross-border e-commerce does not need to be so troublesome. It is all the supply and traffic provided by the platform. You will not worry about not having customers. The main reason is that the service is good and the delivery is fast. Customers will like our store.
4 We will pay a 30% commission for each item sold by a successful merchant. After the customer signs for the item, it will be returned to your wallet together with the principal and commission.